The Secret to Japanese Ageless Beauty: A Cultural Legacy Have you ever noticed how Japanese people seem to maintain their youthful glow well into their later years? The answer lies in centuries of Japanese dietary...

In the bustling tourist district of Asakusa, visitors can discover numerous cafes specializing in matcha, a cornerstone of Japanese traditional culture. From among these establishments, our matcha connoisseurs have carefully curated a selection of three...

Global Expansion of Matcha Historical Background Matcha is a traditional Japanese beverage, but in recent years, its unique flavor and health benefits have gained popularity around the world. It is especially favored among health-conscious individuals...

Major Matcha Producing Regions 1. Uji (Kyoto Prefecture) Characteristics: Uji is a representative region for matcha in Japan, known for producing high-quality matcha. Particularly, gyokuro and matcha have a strong sweetness and deep umami flavor....

1. Tea Leaf Cultivation Matcha is primarily made from a variety called "tencha." The cultivation process involves the following important steps: Shade Cultivation: Matcha leaves are shaded from direct sunlight about three weeks before harvest....

For centuries, matcha green tea has been cherished in Japanese culture not only for its distinctive taste but also for its remarkable health benefits. This finely ground powder of specially grown and processed green tea...

Discover the versatility of matcha with these popular preparations that showcase its unique flavor and vibrant color. Whether you're a matcha enthusiast or just beginning to explore this remarkable green tea powder, here are eight...

Matcha's Origins: A Chinese Legacy The history of Japanese matcha began in 805 when it was first imported from China. While many people might assume matcha originated in Japan, given how the word4 "MATCHA" has...